Handoff HeroFeatures
Everything you need to write, rank and publish
Handoff Hero covers the whole job: deciding what to write, writing it in your voice, scoring it for search, publishing it to your blog and turning it into social posts.
From a topic to a finished post in three steps
Topic, Plan, Write. Give it a topic and a main keyword, approve a title and outline, and get a complete post with a title, meta description, intro, sections and a conclusion.
See it write a post in the demoLong posts, written section by section
Standard, Listicle, How-To and Pillar posts (up to about 4,000 words) are planned as an outline first, then each section is written on its own with the one before it as context. A live checklist shows which section is being written.
Edit the plan before anything is written
Titles and an outline are suggested together. Reorder, rename or remove headings, or start from a competitor's outline by URL or screenshot.
Personal touch
Answer a few questions only you can answer: a story, a result, an opinion. Your answers land in the sections they belong to, in first person, never embellished.
Keyword check
See search volume, difficulty and the live top 10 for your keyword, plus the median length of the articles that rank. That length becomes your post's target.
Two writing tiers
Standard is fast and economical. Pro uses a larger Claude model for richer prose and costs 3x the credits.
Batch mode
Paste a list of topics with shared settings. Each one is written in turn and saved to your drafts, with a Stop button between posts.
A 100-point SEO score with one-click fixes
Every draft is scored the moment it's written, and the score updates as you edit. Each miss tells you why and offers a fix.
Five areas, 100 points
Keyword (25), Depth (20), Structure (20), Links (15) and Rich results (20): keyword placement, length against the pages that rank, readability, headings, paragraph length, internal and outside links, FAQ, cover image and alt text.
Fixes that only touch what's wrong
Rewrite just the title, the meta description, the intro, a heading or long paragraphs. Only those snippets change; the rest of your post stays exactly as it is.
FAQ for People Also Ask
Generate questions grounded in what this specific post says, with short direct answers that suit featured snippets, added to the post as its own FAQ section.
Internal links to your own posts
Suggestions to link phrases in your draft to posts already on your blog. Every anchor is checked against the real text before it's offered.
Your voice, your facts, every time
Each brand has a knowledge base of brand voice, reference facts and past posts. Every writing tool reads it, so posts sound like you instead of generic AI filler.
As many brands as you run
Brands are free and unlimited. Each has its own knowledge base, drafts, connected blogs and calendar, and they all share one credit balance.
Pick the voice per post
Save several brand voice entries and choose one as the tone for a post, or let them blend.
Import past posts
Pull your own published posts straight in from your blog as reference, without copying and pasting.
Publish to WordPress and Ghost
Connect one or more of your own sites and send a draft there as a draft, published now, or scheduled for later.
Connect in a click
Approve Handoff Hero on your own WordPress site (5.6 or newer) or enter an Application Password. Ghost connects with an Admin API key. Credentials are encrypted at rest and never sent back to your browser.
Tags, categories and covers
Reuse your site's existing categories or get one suggested, add tags, and pick a cover photo from Unsplash with the photographer credited.
Improve posts that are already live
Open any published post to add internal links in both directions, place your saved affiliate links, add or replace an FAQ, write a tighter meta description or swap the cover image.
Plan a month of posts in one go
A month grid (or a list on your phone) showing what's already on your blog next to what you've planned, with every platform's status on each entry.
Fill month
Choose how often to post (once a week up to daily), which social platforms ride along and an optional Sunday newsletter. With AI ideas on, each entry gets a real title, target keyword and angle grounded in your knowledge base (2 credits per brand) and checked against the last 90 days of your plan so ideas don't repeat.
Only fills the gaps
Days that already have an entry, and days in the past, are skipped, so running it again never duplicates your plan.
Straight into writing
Open any entry in the generator with its topic and keyword filled in, or write the whole month's posts in a batch.
Every brand at once
Switch to the All brands view to see each brand's posts color coded on one calendar.
Know what to write before you write it
Research tools backed by real search data, each one a click away from the generator.
Topic ideas and long-tail keywords
Get topic ideas grounded in your niche, or specific three-plus-word phrases that are easier to rank for, with volume and difficulty attached.
Content gaps
Find topics your blog hasn't covered yet, judged against your published posts or a competitor's real ranking keywords.
Keyword overview
Volume, difficulty, a 12-month trend, related keywords, the live top 10 and Google Trends interest for any keyword.
Rank tracking and page audits
Check where a post ranks for its keyword whenever you like, and audit any page for load time, meta tags, headings and broken resources.
One post, every channel
Turn a finished post into social posts and a newsletter in your voice, or rewrite any text to sound like you.
Pick only the platforms you need
An X post and thread (which also fit Threads), a LinkedIn post, an Instagram caption with carousel slides, distinct Pinterest pin ideas and an email newsletter. You pay one credit per platform you pick.
Link back to the post
Optionally add a link to the original post at the end of each piece. The app adds the real URL itself, so it's never mistyped.
Voice rewriter
Paste text, or import one of your published posts, and get it back in your brand voice.
Pay for what you write, not for seats
Every plan comes with a monthly credit balance shared across all your brands. Different tools cost different amounts, so you're never paying for a flat cap you don't use.
Reserved up front, refunded on failure
Credits are set aside right before a tool runs. If the writing fails, they go straight back to your balance.
Long posts cost what they use
Short and Medium posts cost 3 credits. Longer posts cost 1 per section plus 2 for the title, intro and conclusion.
Monthly credits by plan
- Starter ($19/mo)300
- Growth ($39/mo)800
- Pro ($69/mo)1,500
- Business ($149/mo)4,500
What things cost
- Short or Medium post
- 3 credits
- Standard, Listicle, How-To or Pillar post
- 1 per section + 2
- Voice rewrite
- 2 credits
- Titles, outline, FAQ or an SEO fix
- 1 credit each
- Keyword check
- 4 credits
- Repurpose
- 1 credit per platform
- Fill month with AI ideas
- 2 credits per brand
- Pro writing quality
- 3x the Standard cost
Ready to write your first post?
Pick a plan, add your brand voice, and give it a topic.
Social Studio
Save posts that work on X, Threads, Instagram, TikTok, Pinterest or LinkedIn, learn why they work, and write your own in your brand's voice.
X-Ray any post
Save a post or thread and get its hook, angle, structure and a fill-in template. Pins are read from the image too.
Remix for any network
Turn a saved format into fresh drafts for the network you pick, from a topic or one of your posts, never copying the original's words.
Branded images
Make post, story and pin images in your brand's colors, with headlines and tips written for you if you like.
Pins and Instagram images in a batch
Turn a post into 3 to 5 Pinterest pins or Instagram images at once, each with its title, description or caption and alt text, from ten pin templates (2 credits a set).
Straight onto the calendar
Put drafts on your content calendar, then log their numbers to see which formats work best for you.